Push the button
Extending the viewing experience with red button content for UKTV was all about entertaining ideas and snappy content. We produced a range of tightly written news, features and quizzes themed around UKTV shows.
Pitch interactive content ideas aligned to the UKTV schedule. Research and write content, formatted for interactive TV.
- Generating content ideas
- Formatting for upload to CMS.
The best bits
Watching TV at work (for research!) without having to feel guilty.
Creating fun content to improve the viewing experience.
Project content themes
- A feature on the world’s best beaches to fit with travel programmes (see example copy)
- A look at British office life to run alongside the hit comedy The Office
- An insight into the history of Australia’s flying doctors, providing an interactive element to a series about their work.